Consumer
Capabilities
The Consumer Capabilities Model maps out the kinds of access and infrastructure, skills and governance capabilities that service users and health consumers might need, in order to manage their sexual and reproductive health.
On this page we have presented the Data Capabilities for Sexual Health Policy and Practice Model in two ways.
The Model image demonstrates how the three data capabilities – access and infrastructure, skills, and governance – and their sub-capabilities are interconnected.
The Table lists the same information, alongside some core questions for each of the capabilities. You can use these questions to facilitate critical discussions about how health service users and others engage with digital and data driven technologies to support, manage and better understand their gender health, or sexual and reproductive health.
In this way, the Consumer Capabilities Model can facilitate decision-making related to the planning, resourcing and workforce training needs specific to your group or organisation.
| Capability | Definition | Sub-capabilities | Core Questions |
|---|---|---|---|
|
Access & Infrastructure |
Digital platforms and technologies used and the technological means to manage and make use of them |
Everyday platforms and technologies (mobiles
and social platforms) Formal/official platforms and technologies (MyGov, eHealth and mHealth) Access to Wi-Fi and data |
What counts as digital sexual health platforms or technologies and how are they used
and accessed?
How easy or difficult is it to maintain access to wifi and data required to utilise digital services such as booking systems, intake surveys, or Medicare How easy or difficult is it to access formal and informal sexual health information and care using available technologies and platforms? |
|
Skills |
The ability to generate, read, appraise, analyse and use and present digital content responsibly to build self-efficacy, increase understanding and access sexual health information and healthcare services |
Platform vernacular and vocabularies
(text and image)
Content creation and distribution/ participation Self-efficacy when using mHealth/ ehealth platforms and interfaces (ie intake surveys, health self-trackers) |
How do consumers negotiate
and express the diversity of
their experiences and identities
in digital environments (ranging from social platforms to digital intake surveys)
How do consumers ‘code-switch’ around gender and sexual identity, sexual practice, and other aspects of sexual experience (such as sex work) to access services and avoid potential stigma? How do consumers seek and share sexual health content in both formal and informal contexts (ie a ‘sexual health intervention’ led by a sexual health organisation vs a peer-to-peer chat vs TikTok ‘sexpert’ influencer?) How confidently and easily do consumers access sexual health services via eHealth and mHealth? |
|
Governance |
Formal and informal processes
and practices of stewardship, leadership and accountability in the ethical creation and conduct of digital initiatives |
Collaboration
Ethics & inclusivity (consent, lived experience) Safety and risk management |
How do consumers negotiate platform terms of use and terms of service content moderation in order to create and access content relating to sexual health?
How do consumers manage safety and risk in digital cultures? How do consumers understand and negotiate risks associated with digital and data practices in sexual health settings? |
Take me to Consumer
Access and Infrastructure
Take me to
Consumer Skills
Take me to
Consumer Governance